Author: Nader Vahhab Aghaei, Senior Expert of Aftersales Service (nader.aghaei@outlook.com)

Prior knowledge of the market is the pre-requisite of any organization to enter new markets. Investment in the potential hungry market of Post-sanctions is desirable. So the organizations that are planning to enter the Iranian markets, need to identify features and capabilities of the automotive industry, especially in the area of services so that they could be superior to their competitors.